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Mountainside Media

Data Based Marketing for Service-based Businesses

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Articles by Christie

Written by Christie Osborne

How Simple Market Research Will Make You a Stronger Marketer

When it comes to market research, many small event businesses either don’t bother or simply stalk and copy their competition. This can lead businesses to spend thousands of dollars and hundreds of hours on marketing that isn’t connecting you with your ideal clients or allowing your business to really grow. When you copy the competition, […]

· Categorized: Research · Tagged: competitive research, Ideal Client Avatar, market research, marketing mistakes

Written by Christie Osborne

5 Steps for Using Data and Analytics to Grow Inquiries and Sales

Do you feel like your marketing is working, but your business still isn’t growing at the pace you’d like? You probably don’t need more marketing, you need better marketing and looking at the right numbers and analytics can help. While plenty of people review readily available metrics social likes, follower count, website traffic, or time […]

· Categorized: Measure Your Marketing · Tagged: google analytics, key website pages, website analytics

Written by Christie Osborne

2 Key Reasons Your Website Needs a Thank You Page

Take a moment to consider your marketing mix. It’s likely made up of assorted tactics—ad campaigns, editorial columns, social media messaging, trade shows, and the like. Together, they are designed to drive interested people to your website. Sound about right? While all of that is well and good, the smartest business owners recognize that an […]

· Categorized: Content Strategy · Tagged: key website pages

Written by Christie Osborne

The Right (and Wrong) Way to Think About Your Web Analytics

The most common question I get is a simple one: How do I make more money? Every business owner asks themselves this at some point or another. Surely, it’s been on your mind before. Increasing your profit margin is always a worthwhile goal, but becomes especially critical when the economy is down, or even during […]

· Categorized: Measure Your Marketing · Tagged: google analytics, website analytics

Written by Christie Osborne

The Power of Competitive Market Research

Have you ever looked out at the market and felt like your work was just a commodity? Do you feel as if clients see your offerings as indistinguishable from those of your competitors? If you thought ‘yes’ in response to these questions, the truth is that you’re not alone. In today’s oversaturated market, it has […]

· Categorized: Research · Tagged: competitive research

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Mountainside Media

Data-Driven Marketing You Can Trust

9 Huge SEO Mistakes Wedding Pros Make, How to Fix Them, and Free Keyword Tools

How Simple Market Research Will Make You a Stronger Marketer

5 Steps for Using Data and Analytics to Grow Inquiries and Sales

2 Key Reasons Your Website Needs a Thank You Page

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Mountainside Media. Located at: 94 Berner Street, Suite D, Office #3, Mammoth Lakes, CA 93546 Phone: 828-246-1741