Does your social media strategy look and feel something like this: Get photos from a real wedding you worked on. Publish the real wedding on your blog (or not). Post a few images on social media and exclaim: how much you LOVED working with the couple and what a great time you had!!! ❤️❤️❤️ And crickets… […]
Content Strategy
Mountainside
How to Get More Wedding Inquiries this Year (Hint: Mind Your Funnel)
Things change fast in the wedding industry. Like lightening fast. Algorithm changes can knock down your search engine rankings or social media engagement overnight. The wedding trends you thoughtfully incorporated into your styled shoot aren’t fresh, unique or unexpected enough for the wedding blogger you submitted to. And a new crop of young brides turned wedding […]
How A Perfect Grade in College Stats Made Me Better At Business
As a freshman in college, I got a perfect score in my college stats class. That means I got 100s on all my homework and tests. That 4.0 on my report card didn’t represent 90%, 95% or even 99%. It represented perfection: 100%. I was one of four out of 25 who finished the course that […]
Photographers: The Real Reason I Didn’t Publish Your Wedding Submission
You submitted a wedding to a blog you love. You lovingly curated your images. You’ve been waiting for a response for days (or weeks) Then you get the dreaded rejection. The reason? “Details aren’t a fit stylistically.” You just don’t understand! What does that even mean? You really researched blogs. You spent time looking at […]
The Oprah Method To Figuring Out What To Write About When You Don’t Know What To Write
It’s Monday. You promised yourself that you’d start blogging once a week. This was the year. You’d finally make the commitment. Your goal: to publish at least one post per week and to promote it on Tuesdays. But, much like last week, you have a nasty case of writer’s block. You’re so tired of “real […]
