By now you’ve probably heard of the “Ideal Client.” That mythical creature that loves everything about you, your work and your business. She has money falling out of her pockets and her only desire is to ply you with cash and complements for the amazing work that you do. Sound to good to be true? Maybe it […]
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Mountainside
Tools of the Trade: Getting Free Publicity with HARO
You need more exposure for your business. You need more web traffic. You need more acknowledgement and accolades. Exposure = traffic. Traffic = brides. Acknowledgement and accolades = trust. And trust turns traffic into inquires. But you’re stuck. You’ve pitched your business to PR companies and bloggers, but you’re having trouble making progress. You’re not getting picked […]
