When a crisis hits, whether it’s a wild fire or a global pandemic, it’s hard to know how to react appropriately on social media. Should you continue to market your business? Is it OK to highlight previous events? Should I post updates about the crisis? When can we “go back to normal” with social posts? […]
Best Practices for Marketing Your Catering Business
The most successful catering companies aren’t just known for their complex flavor profiles and exquisite presentation; they’ve also got marketing chops that have earned them a formidable industry reputation. Even the best tasting dishes won’t bring in the revenue if nobody knows about them, so your marketing game needs to be just as strong as […]
4 Wedding Business Trends to Level Up Your Company in 2020
For most people, the new year is a time for setting resolutions to become a better version of yourself. If you run a business, you may have a similar process in your company as you’re swapping out for a new calendar. Whether you’re looking to double your social media followers or boost your revenue for […]