Not all business support is created equal. Learn what strategists do differently—and how to avoid hiring the right person in the wrong order.
How 2025 Tariffs Are Impacting the Wedding Industry
Maybe you thought tariffs were someone else’s problem… Folks in the U.S. have been talking about tariffs since 2016—when they first became a political flashpoint. They made headlines again in 2018, when tariffs on steel (25%) and aluminum (10%) imports from multiple countries, including Canada, Mexico, and the EU. While many Trump-era tariffs were held […]
ChatGPT Prompts for Event Pros: Train AI to Sound Like You (Not a Robot)
Are We Experiencing AI Shock? There’s been a surge in AI-generated content lately—and with it, a wave of sameness that’s hard to ignore. If you’re looking for ChatGPT prompts for event pros that don’t sound like everyone else’s, you’re in the right place. More than a decade ago, marketer Mark Schaefer warned us about “content […]
