Nowadays, social media acts as the “face” of our brands on the internet and is typically where our audience goes to find out more about our company. Sure, we have our websites and third-party press, but social media provides a dynamic platform where we can show up as our authentic selves and put our best […]
Crisis Communication
Mountainside
What to Post on Social Media During the COVID Crisis
Venues are closed. Most of us are sheltering in place. Many couples are forced to reschedule, or worse, in the midst of financial uncertainly, scaling back, eloping or cancelling their weddings altogether. In time like these, it’s more important than ever to stay top-of-mind and offer value to current and potential clients in order to […]
How to Adjust Your Social Media Posts During a Crisis
When a crisis hits, whether it’s a wild fire or a global pandemic, it’s hard to know how to react appropriately on social media. Should you continue to market your business? Is it OK to highlight previous events? Should I post updates about the crisis? When can we “go back to normal” with social posts? […]